Bled in Slovenia Is the World’s Best Place for Sports Activities (WTM 2016)
Bled became the winner in the category of the “World’s Best Place for Sports Activities” at the World Tourism Market in London (WTM-2016). The third place was given to Kranjska Gora.
“We are very pleased to have received this award, because it is the result of more than a century of work in the field of sports. I can say that we are talking about rowing. Before we hosted four of the world championship in this kind of sport. Since 1930, we have been organizing chess tournaments. Every year we hold tournaments in biathlon. In 2017, we will host the World Rowing Masters regatta, and in 2018—the European swimming championship among seniors,” Jaka Ažman, the director on tourism of the Bled municipality, lists the sporting events.
The Bled’s success is the result of a painstaking labour of marketers, athletes, sports experts and tour operators. At the London exhibition, Slovenia presents itself as an open and hospitable country with high standards of sports tourism.
The ambassadors of the Slovenian Tourist Organization at WTM-2016 are the skier Tina Maze and the rower Luka Špik.