The Faculty of Applied Social Research at the University of Nova Gorica Invites to a Marketing Seminar
On Friday, 17 May 2019, a seminar on The Role of Trademarks and Marketing Communication will be held at the Faculty of Applied Social Research, University of Nova Gorica (Ajdovščina, Cesta IV. Prekomorske 61c). The event will take place within the framework of the INNO-WISEs project.
During the seminar, experts in marketing communication will present the key facts and useful tools for successful positioning of trademarks in the market and communicating with consumers. Target audience includes company leaders and employees in the sphere of social economy from all over the country. Applications for participation are accepted until 16 May 2019 at(Gregor Cotič) and (Erika Zuodar).
The INNO-WISEs project is aimed at enhancing digital and entrepreneurial competencies in leading personnel. The project involves a series of meetings and a training course, as well as the creation of an open source platform with accessible digital tools and electronic courses.
The project is funded by the transnational European programme Interreg Central Europe with the participation of the countries of Central Europe. It brings together 11 partners from Slovenia, Croatia, Italy, Poland, and Belgium.